AFRICA'S CENTURIES-OLD SKINCARE SECRET

An ancient secret, in a modern bottle.

★★★★★
Loved by 10,000+ · 4.8/5 on Trustpilot

Real African Black Soap, handmade for generations. We turned the traditional bar into a liquid face & body wash.

  • Easier to use
  • More hygienic
  • Enriched with turmeric and natural oils.
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SOUND FAMILIAR?

Clean at first, tight an hour later.

Most face and body washes feel clean to start, but it doesn't last. Within hours your skin feels tight, dry or oily again. Those little bumps keep coming back. Your skin tone stays uneven.

Often that's down to harsh foaming agents that strip your skin of its natural oils, leaving it out of balance.

"While you're washing with sulfates and foaming agents, West Africa has been doing it without them for centuries."

Sometimes you don't need a new trending ingredient. Sometimes you just need something that's worked for generations.

1. We took the bar, and lost the mess.

Traditionally, black soap comes as a bar. And let's be honest, a bar going soft on your sink, touched by everyone with wet hands, sitting in last week's water? Not exactly of this time.

So we turned it into a liquid wash. Just as powerful, but easier, more hygienic, and simple to share with the whole family.

  • Easier in your daily routine
  • More hygienic than a shared bar
  • One wash for face and body

2. Made by hand,  just as nature intended.

In West Africa, women have passed this down for generations. It's made entirely by hand: ash from plant materials and cocoa pods, blended with natural oils and shea butter.

No factory, no chemicals. That's exactly where the deep, dark colour comes from.

3. Enriched with turmeric, for a deeper clean.

We didn't just bottle the tradition, we gave it a little extra. Turmeric and natural oils for a clarifying cleanse that lifts away oil, sweat and impurities, and leaves skin feeling cleaner and more even.

  • Turmeric for an extra clarifying cleanse
  • Lifts away oil, sweat and impurities
  • No sulfates, no silicones, no parabens

Did you know?

That dark colour?  It's the real giveaway.

African Black Soap gets its rich, dark colour straight from nature. From the ash of plantain skins and cocoa pods, with no artificial colourants added.

See a "black soap" that's perfectly, evenly jet-black? Chances are it's been processed with synthetic additives. Ours keeps it real: pure black soap, with shea butter and coconut oil to nourish while you cleanse.

Fast shipping

Order before 22:00, shipped same day (NL).

Customer care

We're always on your side: keeping our loyal customers happy is our top priority

Not satisfied?

We offer a money-back guarantee

Not a quick fix. 

4. Something that works when you stick with it.

Skincare is about consistency. Just like your body doesn't change after three workouts, neither does your skin. Black soap is a powerful, natural cleanser. Give it time and you'll notice the difference.

  • Build it up slowly, a few times a week
  • Always follow with a good moisturiser
  • Keep going, and skin feels cleaner and more even

SEE THE DIFFERENCE

"I struggled with acne for years and it completely destroyed my confidence. Since using this, my skin is finally clearer and I feel comfortable and confident in my own skin again."

Before

After

“My redness used to be so noticeable that I felt like I couldn’t hide it, even with makeup. After a few weeks of using this, the redness visibly calmed down and my skin looks so much more even, healthy, and radiant.”

Before

After

Especially loved by people with:

Blemish-prone or congested skin

Blemish-prone or congested skin

Uneven or rough-looking skin tone

Uneven or rough-looking skin tone

Oily skin or clogged pores

Oily skin or clogged pores

Bumps on back, chest or shoulders

Bumps on back, chest or shoulders

An ancient secret, in a modern bottle.

Give your skin something that's worked for generations. 

Face, body, or both.

Shop african black soap

FAQ about african black soap

What is African Black Soap and what is it good for?

It's a natural cleanser from West Africa, made by hand from plant ash and natural oils. It cleanses deeply but gently, lifting away oil, sweat and impurities and leaves skin feeling cleaner and more even. A favourite among people with blemish-prone or sensitive skin.

Can I use it around shaving?

Many people do. As a natural cleanser it helps prep the skin before and calm it after, on your face, legs, underarms, anywhere you shave. The face wash even has aloe vera and panthenol to help soothe. Less irritation, smoother-feeling skin.

Is it okay for daily use?

Yes, as long as you build it up gradually. Start a few times a week, see how your skin responds, and always follow with a good moisturiser. A light tingle in the first week is normal.

Should I get the Face Wash, Body Wash, or both?

If your face is the priority, start with the Face Wash (€17,50). 

For back, chest or rough texture, go for the Body Wash (€17,50). 

Most people end up using both which is why the bundle is €32,50, saving you €2,50.